A Life of a Bai Story

A Life of a Bai is more than just merch—it’s a lifestyle. Founded by Cebuano rapper Cookie$, this brand was created to bring world-class Cebuano streetwear to the world while staying true to its roots. Inspired by the streets, music, and the energy of the Bai culture, every piece is made for those who live bold and stay real.

This is also the exclusive home of Cookie$'s official merch, giving fans a place to cop authentic gear straight from the source. Whether you're here for the music, the culture, or the style, you’re part of something bigger.

Represent the Bai lifestyle. Wear it with pride.